Revitalizing a facility rebrand post-merger
01. Who Did We Help
Medical Technology Company
In February 2022, a global leader in medical technology completed the acquisition of a healthcare communications company. This strategic merger is set to bring complementary enhancements to their advanced digital healthcare offerings.
02. The Challenge
The transformation of the 50,000+ sq. ft. campus in Fort Wayne, Indiana required changes to create a welcoming space for the team members and align with the global brand.
The scope of work for this site included:
- Interior and Exterior Building Reclamation and Painting
- Electrical Services
- New Interior and Exterior Signage
- Furniture, Carpet & Acoustical Panel Replacement
- Interior Design
These modifications were necessary to transform the campus to reflect the newly merged company and promote brand consistency both internally and externally.
03. Our Solution
Our Innovative Solutions team took on the mission to develop and design a brand book for a phased fit-out and interior rebrand of the Fort Wayne facility, including:
- Collaboration with the brand on multiple concept ideations and designs for custom wall graphics
- Design, source, and approve manufactured acrylic and vinyl samples prior to implementation
- Conduct and complete technical surveys to confirm existing site conditions
- Ensure the successful turnkey installation of each brand element
04. The Results
AGI’s Innovative Solutions team completed the full site rebrand over the course of three phases, breathing new life into the facility. The team worked through various creative concepts, with an ultimate goal of incorporating the company’s corporate mission and company values throughout the space. Universally positive feedback highlighted the innovative and efficient process behind the transformation and fostering a new sense of belonging.
AGI Divisions Involved
- Innovative Solutions
- Signage Solutions